- Make a list of all the key phrases that people might use to search for your product.
A great way to do this is with Google's Keyword Tool. Type in your main keyword and then Google will actually help you brainstorm on some new phrases to use in your text. - Write using those key phrases - but don't make it seem too fake.
"Cat food vendors like to stock cat food that is made by quality cat food manufacturers because of the consumer desire for cat food." Google can see this type of keyword stuffing and will actually penalize your page in the rankings. - Have a separate page for each topic.
For example have one page about "cat food ingredients" and another page about "cat food feeding schedules". Google wants to see many pages of unique content - plus this makes it easier for searchers to find your company based on their specific interests.
Beth Kahlich - Internet Marketing Blog
WSI Internet Marketing Consultant Beth Kahlich from Dallas, Texas shares her insights on the industry - with some great information and fun along the way.
Free Internet Marketing Tips – How to Get Found by Google
beth kahlich - Monday, November 09, 2009
How do the search engines “find” you? By the words you have in your web site. Not by your home page fancy layout, not by the cool backgrounds and graphics you use – Content Is King.
Trader Vic’s New Website Offers Convenience for Dallas Diners
beth kahlich - Thursday, November 05, 2009
FOR IMMEDIATE RELEASE
November 4, 2009
WSI Internet Marketing Creates Custom Features to Enhance Dining Experience(DALLAS, Texas) – Trader Vic’s, a popular Dallas restaurant, is going high tech to make it easier for destination-searching diners to find what they’re hungering for.
“Trader Vic’s new web solution provides a path for visitors to view our menu selections, make reservations or call us, all from one easy-to-use website,” said General Manager Jason Henry. “With more people relying on the Internet as a primary source of information, it makes sense to give our diners a convenient way to get exactly what they want.”
Located at the southeast corner of Mockingbird Lane and Central Expressway, Trader Vic’s Dallas offers an island escape from everyday life, with legendary Pan/Asian cuisine and world-famous cocktails. Their carefully-crafted culinary menu features "day-boat" ocean offerings that arrive from ocean to kitchen in less than 24 hours, guaranteeing fresh, delicious seafood is always available in North Texas.
Trader Vic’s reputation for excellence is apparent on its new website – www.TraderVicsDallas.com – which offers convenience for Dallas diners, including:
- Multiple ways for people to click to make reservations
- Easy-to-navigate integrated Google Map
- Real-time, updated menu lists
- Integration with their Facebook fan page
- Integration with their Twitter feed
“We are excited about this new web solution that will help us be more connected and responsive to our customers,” said Henry. “We invite people to check out our site, look over the menu and become a Trader Vic’s VIP.”
In fact, Trader Vic’s invites diners to celebrate the launch by enjoying a free Mai Tai when they join the VIP mailing list. Visit Trader Vic’s Dallas at 5330 E. Mockingbird Lane or www.TraderVicsDallas.com.
Addison-based WSI Internet Marketing (www.wsiInternetWorks.com) specializes in providing responsive, customized and affordable internet marketing services to Dallas-Fort Worth and North Texas businesses from Tyler to Amarillo. Using innovative and affordable methods to advertise their client’s businesses online – including Social Media, Pay-Per-Click, Search Engine Optimization, Conversion Architecture Strategies and Online Display Advertising – WSI Internet Marketing has helped businesses large and small increase their revenue, even during a down economy. For more information and to schedule a complementary Internet Marketing analysis of your business, contact info@wsiInternetWorks.com or (214) 550-4310.
Media Contacts:
Jason Henry, Trader Vic’s Dallas, (214) 823-0600
Beth Kahlich, WSI Internet Marketing, (214) 550-4310
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