OK - so maybe that's not quite correct - but it got your attention I hope!

The truth is that Google's "Site Ranking Secret" - better known as their Ranking Algorithm - is just that, a closely guarded secret.

However - I have some news for those of you putting together a web site for your business. It's yet another reason why you might reconsider using your son/cousin/friend/neighbor (oops a little to close there...).

Google doesn't use the Keywords Meta Tag for Ranking Sites.
(click here for the article)

Some of you may not be as familiar with that term - but you may have heard that if you put keywords in the background code of your site, it helps you be #1 on Google. Well it's simply not true.

Google is constantly changing their Ranking Algorithm - and if you want your site to show up in the all the Search Engines (not just Google) - you need to invest in a Search Engine Optimization Program. Not just a one-shot activity, but an ongoing, strategic plan to get your business noticed online.

It's a necessity for your business to attract new customers. It's an investment that you can't afford to ignore. It's the difference between success and failure.